You bring the idea.
We do the marketing.
Describe what you sell. Get a TikTok ad, a faceless short or a product photo in about a minute.
Which one are you?
You need 20 videos a week. You can film maybe two.
Commission only pays if you post constantly, and every winning product needs its own angle. Hiring UGC creators eats the margin you're trying to earn.
- Upload the product photo and a creator holds it up and pitches it to camera
- Spin up ten angles for the same product and let the algorithm pick the winner
- 20 presenter voices across 9 accents, so every video feels like a different person
- Strip burned-in captions off a winning video and reuse the format
Daily posting is a full-time job you already have.
Faceless channels live or die on consistency. Sourcing clips, writing, voicing and editing every single day is what burns people out before the channel takes off.
- Eight faceless formats built in: bigfoot vlogs, glass ASMR, gummy skeletons, dioramas and more
- Describe the scene, pick a voice, get a finished vertical short
- Never show your face or record your voice
- Batch a week of uploads in one sitting
Every new colourway means another shoot.
Every new product, colourway and seasonal campaign means another shoot, another edit, another invoice, before you've sold a single unit.
- Studio-clean product photos from one line of text
- Posters, packaging and labels with the text spelled correctly
- Turn a flat product photo into moving video for paid ads
- Upscale 4× for print, banners and marketplace listings
Your margin dies in production time.
Clients want volume and revisions. Every hour in an editor is an hour you can't bill to the next account, so scaling means hiring, and hiring eats the profit.
- Turn one brief into a week of client content the same afternoon
- Full commercial rights on everything you make
- API access to wire Sula into your own pipeline
- Revisions cost credits, not another edit day
One studio.
Every format.
Ads, shorts, product photos and clips, all out of one prompt box. Nothing to edit, nothing to export.
Open the studioYour whole marketing team, in one app
Product photos without the shoot
Studio-clean product shots from one line of text, on a plain backdrop or in a creator's hands. No photographer, no set, no editing.
Ads with a person in them
A generated presenter holds your product and speaks your script to camera, in the voice you pick. The UGC format, without booking a creator.
Faceless shorts, start to finish
Eight faceless-channel styles built in, from bigfoot vlogs to glass ASMR. Describe the scene, get a finished vertical short for TikTok, Reels and Shorts.
One drop. Any style.
So simple it feels like cheating
Tell us what you sell
Type it, or drop in a photo. That's the hard part, and it takes ten seconds.
Pick what to make
An ad, a viral short, product photos. One tap, we handle everything behind it.
Download and post
It comes back as a finished file, sized for TikTok, Reels or Shorts. Nothing to export, nothing to edit.
What a credit actually buys
Questions, answered
Will it obviously look AI-generated?
Some styles are meant to. The faceless short formats are stylised on purpose, because that's the look those channels use. The UGC ads aim for realistic phone-shot footage. Quality varies a lot with your prompt, which is why signing up costs nothing: your 3 free images let you see the quality for yourself before you spend anything.
How long does one video actually take?
Roughly a minute for an 8-second video, a few minutes for longer ones, and seconds for an image. Those are rough estimates rather than measured averages, and the real time depends on the model and how busy the queue is. You can keep working while anything renders, nothing needs you to sit and wait.
What if I don't like what it makes?
Generate again with a tweaked prompt, a retry costs credits, not a new invoice or another day of someone's time. If a generation fails outright, the credits go straight back to your balance automatically.
What's a credit?
Credits are how you pay for generations. An image is a few credits; a video is more, depending on the model and length. The exact cost is always shown before you generate.
Do I need a credit card to start?
No. The Bulk Clipper and the editor are free to use, and signing up gives you 3 free images on top, no card required. You only add a card when you subscribe for more credits or for video.
Can I use the results commercially?
Image generations run on a commercial-safe model. For video, you're responsible for how you use the output, see our Terms and Acceptable Use policy.
Is there an API?
Yes, every plan includes API keys. Generate a key in the app and call Sula from your own scripts or from Claude. Read the docs →
Can I cancel anytime?
Yes. Plans are monthly or yearly and you can cancel whenever you like; you keep access until the end of the period.
Do I need any editing skills?
None. You type what you want, pick a format, and Sula renders a finished, post-ready 9:16 file. No timeline, no software to learn.
How is this cheaper than hiring a creator?
An 8 second clip with a person speaking costs 85 credits, about £1.70 of a £19.99 Pro plan, and a retry costs more credits rather than a new invoice. We haven't surveyed freelance rates, so we won't put a number on what you are paying now. Compare it against your own last invoice, that is the only figure that matters.
Who owns what I make?
You do. Everything you generate is yours to post and monetise. The clean-up tools are for content you own or have the rights to edit.
Start free.No card needed. Free clipper and editor, 3 free images Every model on every plan No card, cancel anytime Start free
Ads
Talking-person ads from a product photo and a script.
Socials
Daily images and clean clips for TikTok, Reels and Shorts.
Bulk Clipper NEW
One long video in, captioned vertical clips out. Free on every plan.
Image to Video NEW
Upload a still and it moves. The cheapest way to make video.
Editor
Trim, caption and reframe on a timeline. Free, no credits spent.
API and docs
Keys on every plan. Prices served live from the API.